Born in 1985 in Delaware, USA, ‘Sparks’ was the definition of hyperactive throughout his childhood. His parents, Joan and Lee, decided that the best outlet for his energy was the pool and so began his successful career as a swimmer. His athletic career lasted throughout college when in 2009 he graduated from Rollins in Winter Park, Florida with a BA in Psychology and several records on the swim team.
It was during the summers between his college years that he headed down the road of entrepreneurship by starting a farmers market business with a friend in 2005. These summers, as life would later reveal, were a testing ground for his entrepreneurial spirit and stamina that, to this day, he won’t shut the hell up about. SEF Produce, though humble it may seem, allowed Sparks to reveal to himself the true value of efficiency, testing, iterating, and the complex balancing act of creating a truly sustainable business. More importantly, after several years he grew to understand the less tangible elements of business; social responsibility, the role of business within the larger social system, and the importance of empathy in every facet of his life.